Video Marketing- Its Different Manifestations
The online video ads could very well become the dominant form of online advertising … probably within the next 18 to 24 months- Bob Hanna, senor vice president of sales with Burst Media-a group that offers publisher sites to advertisers.
Online video ad spend is to surge by 89% in 2007 and is poised to grow and in 2010 will be worth around $2.9 billion.- marketing vox.
At some time early in 2010, one in 10 dollars devoted to internet advertising will go for video placements- David Hallerman, a senior analyst with eMarketer and author of the report Internet Video: Advertising Experiments & Exploding Content
Well, if you have a sharp mind [and even if you dont], you cannot but notice the rising fortunes of video marketing. Well, video marketing is the next big thing in the world of Internet marketing.
Video marketing entails the use of video for conveying your message to the audience. Most experts believe that videos are more effective when it boils down to establishing an engaging and interactive platform to communicate with the target audience.
If you too are interested in entering into the world of online video marketing, then it will augur well if you are aware about the various forms of video marketing.
Video advertising is one of the basic forms of video marketing. In case of video advertising, the advertiser makes use of the video that is already being run across TV channels. Usually, the video is edited to shorten the duration. This also makes the video more appealing to the online audience. At times, the video might be stripped of its sound to fasten the downloading speed.
In 2022 what’s captivating is the using of Meta Video, where videos can be made with 360 degree view. This definitely is going to put great value for the advertisers who choose to make captivating videos to enable views gain the feel of product simulation.
The Demand For The Metaverse & Virtual Reality Is Growing By The Billions! And It’s Not Slowing Down Anytime Soon…
Last year in 2021, the virtual reality industry was worth $5 billion. In just a couple of years, that’s expected to more than double!
And then there’s this:
Facebook Changes Its Name to Meta — Stock Goes Up 9%
Facebook has ⅓ of the planet’s population on its platform…and it plans to take all of them into the Metaverse. But that’s not all…
And that’s just a small snippet of the growing demand that’s happening RIGHT NOW.
Which is why now more than ever, you need to position yourself to benefit from this trend.
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